Guard Industrie - Blog

Monday 24 August 2009

« A Clean City for the National Games » event in China

A charity, namely A Clean City for the National Games, cosponsored by Guard Bao Te Jia (Guard industrie’s distributor in China) and the local government of Shandong Province, was conducted from 1st to 5th of June to welcome the National Games of China which will be held in October.

On this occasion, Guard Bao Te Jia proved the efficiency of guard Industrie’s products by removing more than 140 graffiti and 90 posters in 8 streets and 2 residential buildings participated in the launch ceremony. More than 500 people and 8 leaders from the provincial and municipal governments attended the Launch Ceremony. This ceremony was covered by all the leading media bodies including 6 newspapers, 3 televisions and 2 internets and was followed by a detailed presentation of Guard Industrie’s products to more than 150 visitors who were either interested in becoming our end‐users or distributors.

New subsidiary company

In April, Guard Industrie opened a new subsidiary company: Guard Industry Vostok based in St Petersburg. This subsidiary company has the exclusive distribution of Guard industrie’s products for Russia, Bielorussia, Ukraine and Kazakhstan.


Alain WAYSER (Guard Industrie’s CEO) with Alexander KOLESNIKOV (right), Guard Industry Vostok’s CEO and Alexander GRIBOVSKIY, Guard Industry Vostok’s manager


Alain WAYSER and Alexander KOLESNIKOV in front of Guard Industry Vostok office

Seminar in Beijing

On 14th July, the Municipal Government of Beijing hosted a special event: Seminar on the Promotion and Application of Guard Industrie’s products. Representatives from 8 government departments including Beijing Infrastructure Administration, Beijing Construction Commission, Beijing Highway & Transportation Administration, Administration Offices of Tian An Men Square, Beijing Railway Station, Beijing West Railway Station attended this meeting. The first buildings recommended by the Seminar to be protected are Tian An Men Square, Beijing Railway Station, the Opera House of Beijing and some Olympic facilities.


Tim TANG, Guard Industry Asia Pacific CEO and Julia YANG

New distributor in Israel

Guard Industrie and Shachamorov Import & Marketing are now partners. This Israeli company is involved in manufacturing, marketing, importing and distribution of paints and chemicals and will distribute Guard Industrie products in Israel.


B. WAYSER (Guard Industrie’s General Manager) and E. SHACHAMOROV (Israeli distributor).

1% For the Planet now showing!

This summer, the 1% For Planet Club benefits from a poster campaign in 400 stations of the Parisian underground. Created in 2001, this club is aimed at encouraging companies to donate 1% of their annual sales to environmental associations. Guard Industrie became member of this association in 2007 and since then has been supporting and promoting environmental actions.

Contract LRVision –Toulouse town hall

LRVision laboratory and Guard Industrie have just signed a contract with Toulouse town hall to clean and protect pedestrian zones constructed of natural stones and concrete from stains and soiling.

GuardTechRemover, the 1st ecological and safe concrete remover, already advised by professionals

Guard Industrie has signed contracts with the companies Holcim France and Unibéton (Western region). All their production sites now use GuardTechRemover® to remove build‐ups of hardened concrete and cement from construction tools, equipment and vehicles in an ecological, safe and efficient way.


GuardTechRemover®’s staff with (from left to right) B.PERETTI, (Paris region), F.BUZELE (Western region) and R.HIVERT (Eastern region)

Guard Industrie becomes a member of the RQE (Environmental Quality Rersearch) association

From June, Guard Industrie has become member of the RQE (Environmental Quality Research) association. The RQE association aims at federating building professionals (master builders, contracting authorities, architects, professional federations, manufacturers…) and asks them to commit theirselves to a respect of the environment.

Dicotech Trading and Contracting

In April, DicoTech Trading and Contracting and Guard Industrie signed a distribution agreement for The State of Qatar and The United Arab Emirates. DicoTech is a company in Qatar that is involved in sub‐contracting in the construction industry, supplying products and solutions related to concrete repair and rehabilitation, protective coatings, decorative coatings...

From 27th to 30th April, Guard Industrie and DicoTech participated in the 6th edition of “Project Qatar”, international trade exhibition for construction technology, building materials, equipment and environmental technology in Qatar. It was the occasion to launch and promote the range of Guard Industrie products in Qatar and the surrounding regions of the Arabian Peninsula.

This exhibition was held at the exhibition Centre in Doha, Qatar and gathered architects, builders, building merchants, building and housing institutes and associations, civil and consulting engineers…

LRVision/Guard’s inauguration

On 12nd and 13th May, Guard Industrie and LRVision laboratory inaugurated their new premises in Castanet‐Tolosan, near Toulouse. Some partners took part in this event and visited the factory and the laboratory, took stock of the new products, assisted demonstrations of products and discussed Guard Industrie’s strategy. Other visits will be planned soon.

Leroy Merlin Roma

Guard Industrie Italia has just signed a contract with Leroy Merlin in Roma in order to have Guard Industrie’s products listed. From now on, you will find ProtectGuard,ProtectGuard FT, ProtectGuard Wet Look, ProtectGuard Stucco, TexGuard, Gliss’Guard, Antimousses’Guard, GraffiGuard 2040, BioDécap’façades and BioNetGuard on Leroy Merlin’s shelves in Roma and will be able to benefit from the demonstrator’s technical advice.

Défi 3D

Guard Industrie has just taken part in the Défi 3D program created by the Seine‐Saint‐ Denis chamber of commerce in partnership with the ADEME (Environment and Control of Energy Agency, the DRIRE (Regional Direction of Industry, Research and Environment), the Seine‐Saint‐Denis council, the Ile de France Region, Paris airports, French railways company, Orange and La Poste. Défi 3D helps small businesses identify their own issues regarding sustainable development and put in place an appropriate action plan thanks to the help of experts.

Pacte PME

Guard Industrie became a member of the « Pacte PME » whose aim is to facilitate and tighten relationships between innovative small businesses and key accounts. This body enables key accounts to develop relationships with the most innovative small businesses and help their emergence.

Export Plan for Ecological Companies

In March 2009, the association “I Take Care of My Planet”, of which Guard Industrie is a member, joined the « PEXE » (Export Plan for Ecological Companies).


PEXE was created in 2001 by the ADEME (Environment and Control of Energy Agency) and the ADEME International Club. This association aims to putting French ecological companies in touch with both the public sector (ministries, organisms…) and the private sector (companies, unions…) to support their international development.

For more information about the association I take care of my Planet and its projects, see the website www.itakecareofmyplanet.com

Guard Industrie member of the ADEME international club

Guard Industrie has become a member of the ADEME (Environment and Control of Energy Agency) international club which helps environment‐friendly companies export. This club gathers more than 100 companies and offers its expertness in order to promote sustainable development. That way, Guard Industrie contributes to the growth of French ecological technologies.